{"title":"Matcha","description":"\u003cp\u003e\u003cspan\u003eCultivated with precision. Harvested with purpose. Our ceremonial-grade collection features shade-grown varietals selected for their complex amino acid profiles and elevated L-theanine content. Sourced directly from premier estates in Uji and Yame, each micro-batch is traditionally stone-milled to preserve its raw potency, vibrant color, and umami-rich flavor profile. Formulated for the modern ritual.\u003c\/span\u003e\u003c\/p\u003e","products":[{"product_id":"okumidori-ceremonial-matcha-yame","title":"Okumidori — Ceremonial Matcha, Yame","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eUji gets the attention. Yame gets the flavor.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eNestled in the mountains of Fukuoka Prefecture, the Yame region has been cultivating shade-grown tea for over six hundred years — largely unknown outside Japan, entirely unconcerned about it. The farmers here have been doing one thing, obsessively, for generations: producing some of the deepest, sweetest, most umami-forward matcha on earth.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThis is their first harvest.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe Okumidori cultivar is shade-grown for three weeks before the first flush of spring. The leaves are hand-picked at peak chlorophyll, stone-milled at 7° angle into a powder so fine it barely registers as texture. What it registers as is flavor.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSuitable for both Usucha (thin tea) and Koicha (thick tea). The depth holds either way.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003e——\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eTasting notes Profound umami on entry. Long, sweet finish with no bitterness. Oceanic depth with hints of warm forest floor and spring grass. Exceptionally smooth.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eDetails Grade: Ceremonial First Harvest Cultivar: Okumidori Origin: Yame, Fukuoka Prefecture, Japan Mill angle: 7°, stone-ground Purity: Single-origin, additive-free Application: Usucha and Koicha Net weight: 20g Yield: ~10 bowls at 2g per serving\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-pre-wrap leading-[1.7]\"\u003eBest enjoyed For Usucha: 2g into 75ml water at 70–75°C, whisk briskly in a W or M motion for 30 seconds. For Koicha: 4g into 40ml water, fold slowly with the chasen. Either way, $2.47 a bowl.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eSubscribe and save 10% every two weeks or 15% monthly. Pause, skip, or cancel anytime.\u003c\/p\u003e","brand":"KINZU","offers":[{"title":"Default Title","offer_id":49150724210925,"sku":null,"price":35.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/4153\/7005\/files\/blue_is_gg.png?v=1773643899"},{"product_id":"kinzu-ceremonial-samidori","title":"Samidori — Ceremonial First Harvest Matcha","description":"\u003cp\u003eSamidori means \"fresh green\" in Japanese. It's an \u003cbr\u003eapt name for a cultivar that has been grown in the \u003cbr\u003ehills of Uji, Kyoto for over seventy years — \u003cbr\u003eshade-grown, stone-milled, and harvested once a year \u003cbr\u003eduring the first flush of spring.\u003c\/p\u003e\n\u003cp\u003eThis tin is that harvest.\u003c\/p\u003e\n\u003cp\u003eFirst-flush leaves carry the highest concentration \u003cbr\u003eof L-theanine — the amino acid responsible for the \u003cbr\u003ecalm, focused energy that separates a bowl of \u003cbr\u003eceremonial matcha from a shot of espresso. No spike. \u003cbr\u003eNo crash. Just a clean hour of clarity.\u003c\/p\u003e\n\u003cp\u003eThe flavor is smooth and deeply umami, with a \u003cbr\u003enatural sweetness that needs no honey, no sugar, \u003cbr\u003eno oat milk to be complete. Though it holds its own \u003cbr\u003ein a latte, too.\u003c\/p\u003e\n\u003cp\u003e─────────────────────\u003c\/p\u003e\n\u003cp\u003eGrade       Ceremonial First Harvest\u003cbr\u003eCultivar    Samidori\u003cbr\u003eOrigin      Uji, Kyoto, Japan\u003cbr\u003eMill angle  7°, stone-ground\u003cbr\u003ePurity      Single-origin, additive-free\u003cbr\u003eNet weight  20g\u003cbr\u003eYield       10 bowls at 2g per serving\u003c\/p\u003e\n\u003cp\u003e─────────────────────\u003c\/p\u003e\n\u003cp\u003eWhisk into 75ml of water at 70–75°C for a \u003cbr\u003etraditional Usucha. Pour over ice. Steam into \u003cbr\u003eoat milk. However you take it — it's $2.47 a cup. \u003cbr\u003eNot $6.26.\u003c\/p\u003e\n\u003cp\u003eSubscribe and save 10% every two weeks or 15% \u003cbr\u003emonthly. Pause, skip, or cancel anytime.\u003c\/p\u003e","brand":"KINZU","offers":[{"title":"20G","offer_id":49784745689325,"sku":null,"price":37.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/4153\/7005\/files\/beigha.png?v=1773643304"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0787\/4153\/7005\/collections\/Kusui-Matcha-Web_1200x_jpg.webp?v=1776098915","url":"https:\/\/mtbut1-uq.myshopify.com\/collections\/ceremonial-matcha.oembed","provider":"KINZU","version":"1.0","type":"link"}